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Strapping Video to Hockey Helmets


The National Hockey League (NHL) makes a North American deal to use to GoPro video cameras (strapped on by major league players) to deliver real-time HD content and multiple angles and views to viewers from ice level.

GoPro’s Professional Broadcast Solution, developed in a partnership with Vislink, debuted during the 2015 NHL All-Star Weekend.

“This partnership marks a significant first step for GoPro into team sports, made possible because of NHL and NHLPA's progressive thinking,” says Todd Ballard, Senior Director of Lifestyle Marketing at GoPro. "Together we will push the boundaries of video content production in hockey and provide fans of the sport with unique, immersive perspectives of the game that they’ve never seen before, from players and officials to in-goal and rink side."

Video content captured with GoPro cameras throughout the season, including the 2015 NHL All-Star Weekend, will offer fans an immersive experience.

Game broadcasts will use the content to provide deeper layers of storytelling and to showcase the skating, stickhandling, goal scoring and netminding skills of some of the biggest names in the NHL.

This is the company’s first sports deal, but they lived up to their company name: GoPro. Nothing more pro than skating with the NHL…

Watch A Sample of Ice-Level Hockey Shots