It was the first public screening. At IBC 2016, AV Stumpfl announced their strategic partnership with loop light at a press conference on their IBC stand, featuring a video, Every Pixel Counts.
The strategic partnership sees both companies will work closely together in the future with the mutual goal to maximise creative possibilities for clients, bringing them to brand new level.
Owner and founder of loop light, Matt Finke [photo right] will be the new AV Stumpfl Brand Ambassador. He and his team are creating stunning shows impressing thousands over thousands of people. The loop light team is internationally famous because of their dedication to creativity, performance and sovereignty in their profession as well as their projects. For loop light their equipment is not just a necessary tool – it is the meaning of their very existence.
loop light will invest in Wings Engine Raw media servers to be able to offer this platform to their customer shows and installations.
Matt Finke says: “With Wings Engine Raw, our clients have the opportunity to play their content as brilliantly as they imagined it, without any limitations.”
Demonstrating the passion needed to create and use products far ahead of any competitor, “Every Pixel Counts” is a 3-minute video revealing what it takes to develop, manufacture and operate the world’s greatest media server in an entertaining way.
Uh, ok… the video actually looks like it was a lot of fun to make, too.
Specially filmed at the AV Stumpfl research and development area at headquarters, the video was directed by Matt Finke and produced in collaboration with (real) staff from both loop light and AV Stumpfl.
Worth a watch for the sheer fun.